For immediate release
Medford MA - February 27, 2006
Medford MA - February 27, 2006 - FindaDentist.com employees ventured again to windy Chicago to exhibit at the Annual Chicago Dental Society Midwinter Meeting. The huge success of last year's attendance left no question in any of the executives' minds that FindaDentist.com should be there in 2006, and history proved to repeat itself.
The 141st technical exhibition, Make Me Smile, had executives of FindaDentist.com smiling all the way through the weekend. A huge attendance of dentists and decision makers and good booth location spelled success for the Internet company.
This year, FindaDentist.com tried a new tactic for increasing exposure: bright orange t-shirts, which they gave out to any person willing to wear the shirt as they walked around the exhibit hall.
The shirts were a great idea, and other exhibitors kept commenting about the flurry of orange t-shirts they saw everywhere, says Brian M. Benko, CEO and President of FindaDentist.com. We had dentists and potential business partners expressing enthusiasm for this branding idea, and I think it worked well
Contributing to the success of the show was the influx of more technology savvy dentists who are beginning to realize the importance of marketing their practice online.
When we first started doing these shows, a little over a year ago, we were talking to dentists who didn't even have e-mail, nonetheless understanding Internet marketing, say Benko. Now, we're talking to dentists who have websites, are listed in directories, and even attempting their own Search Engine Optimization. It's refreshing to know our message of the importance of the Internet is spreading.
FindaDentist.com saw significant growth in 2005, due to a major marketing and sales blitz in the summer. As they coast in to the 2nd fiscal quarter, FindaDentist.com looks to continue to expand it's current sales force, and hit the growth goals throughout the year.
The next show FindaDentist.com will be exhibiting at is the California Dental Association Show in Anaheim California at the end of April.
Medford MA - February 27, 2006
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Press Releases
- Learn How to Smile Again
- For immediate release
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